CASE STUDY
Dale Carnegie: Practicing What You Teach
CASE STUDY
Dale Carnegie: Practicing What You Teach
+95%
NEW VISITOR CONVERSIONS
+165%
MOBILE CONVERSIONS
+95%
NEW VISITOR CONVERSIONS
+165%
MOBILE CONVERSIONS
DALE CARNEGIE
Situation
Dale Carnegie teaches communication skills to people all over the world. They understand, the way you engage with people matters, but their web experience didn’t reflect this. Customer bounce rates were dangerously high.
Situation
Dale Carnegie teaches communication skills to people all over the world. They understand, the way you engage with people matters, but their web experience didn’t reflect this. Customer bounce rates were dangerously high.
DALE CARNEGIE
Solution
A global platform integration and a UX overhaul of 190+ local websites in 86 countries that makes their web experiences around the world as customer-focused as their classes.
Need a similar solution?
Solution
A global platform integration and a UX overhaul of 190+ local websites in 86 countries that makes their web experiences around the world as customer-focused as their classes.
Need a similar solution?
Results
The redesigned experience produced a 95% increase in new visitor conversions and a 165% increase in mobile conversions. Optimization, based on testing and analytics, continues today as the company returns to growth. By unifying the company on a single platform, Dale Carnegie can now optimize experiences for different audiences.
Want similar results?
Results
The redesigned experience produced a 95% increase in new visitor conversions and a 165% increase in mobile conversions. Optimization, based on testing and analytics, continues today as the company returns to growth. By unifying the company on a single platform, Dale Carnegie can now optimize experiences for different audiences.
Want similar results?
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