Shopify Editions Summer 2023

Sidekick: 
An AI-powered commerce assistant that facilitates the initiation, management, and expansion of businesses. Sidekick functions like a personal assistant, possessing comprehensive knowledge of the store and offering support for tasks such as store setup, marketing campaign creation, order management, and more. Sidekick is accessible from various points within the Shopify admin and the Shopify app, offering personalized insights and suggestions based on user behavior and preferences.

Shopify Magic:
A suite of AI tools and APIs that enable content creation, store optimization, and customer experience personalization. Leveraging the capabilities of AI and data from the Shopify platform, Shopify Magic empowers users to generate engaging content like blog posts, product descriptions, and email campaigns with remarkable efficiency.

Enhancements to the Online Store Editor:
A new drag-and-drop interface that facilitates the creation of customized layouts and sections for the store. This interface provides enhanced control and flexibility over the visual aspects of the store. Users can seamlessly drag, drop, resize, group, and edit content through a new WYSIWYG editor. Furthermore, this enhancement extends the functionality of generating custom sections for different store pages such as product pages, collection pages, and the home page. The Online Store editor is compatible with themes supporting Online Store 2.0 or JSON templates.

Shopify Collective:
A novel approach to selling products from other Shopify brands without assuming inventory management or shipping responsibilities. Shopify Collective enables users to curate products from complementary Shopify brands and retail them within their store. The selection spans thousands of products across diverse categories and niches. Store owners can set their own margins and prices. When a customer purchases a product from the Shopify Collective within a store, the original brand fulfills the order and handles shipping. Store owners receive commissions for each sale and gain access to analytics offering insights into product performance.

Shop App:
A mobile shopping application that connects merchants with a vast customer base and facilitates customization of branding, collections, and more. The Shop app is a free tool aiding shoppers in discovering new products, tracking orders, and purchasing from preferred brands. Merchants can utilize the app to access a new customer segment seeking products similar to their offerings. The Shop Store can be tailored with branding elements, collections, banners, videos, and other content. The app also enables communication with customers through chat or email, alongside offering exclusive deals and discounts.